The European Cheese Route Association, together with some of its partners, the Association of Municipalities of the North of Gran Canaria, is working on the design of the AGROEXPERIENCE project to improve the competitiveness of agritourism experiences in Europe, with the aim of presenting it to the Interreg Europe call.

The AGROEXPERIENCE project has the strategic objective of developing agritourism experiences in Europe based on the creation of innovative experiential tourism products that improve the competitiveness of small and medium rural enterprises. To this end, they want to exchange experiences and transfer results, proposals and innovations in agritourism experiences in the participating regions.

Up to now, different public and private entities from several European regions have been interested in the design and launch of the project. The European Cheese Route Association works to coordinate and join efforts in all those projects that improve the competitiveness of its municipalities and the small and medium-sized companies they represent.